Start with Why

by Simon Sinek

START WITH WHY shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way -- and it's the opposite of what everyone else does.

Jeff’s Thoughts: This book teaches you the importance of the HOW, WHY, and WHAT in business and how organizations and leaders can inspire. I found it incredibly insightful for understanding WHY you should always chase your passion.