Musicians and actors seem to change their persona or stylistic choices almost overnight. One bad album release or a terrible film doesn't appear to make or break their careers. It's almost as if they reinvent themselves and try again -- a complete "do-over."
Fans' willingness to go along with a new look or sound might have something to do with the way artists market their personal brands. They connect on an intimate level with listeners and movie audiences. Their storytelling transcends the physical being and creates a persona to whom nearly anyone can relate.
You don't need to be a creative type to learn the marketing skills that help artists succeed in their businesses. Whether you're looking for professional or personal inspiration, applying these methods can help you get ahead.
